⚖️Side-by-Side Comparison
Mixpanel vs Amplitude: Which is Better in 2026?
We've compared 2 tools across pricing, features, ratings, and reviews to help you make an informed decision. No paid placements — just facts.
Compare different tools →| Feature | Mixpanel Analytics & BI | Amplitude Analytics & BI |
|---|---|---|
| Rating | 4.4(51) | 4.5(164) |
| Starting Price | Free | Free |
| Pricing Model | Freemium | Freemium |
| Free Plan | ||
| Free Trial | ||
| API Available | ||
| Verified | Verified | Verified |
| Founded | 2009 | 2012 |
| HQ | San Francisco, CA | San Francisco, CA |
| Team Size | 201-500 | 501-1000 |
| Platforms | WebiOSAndroid | WebiOSAndroid |
| Top Integrations | SegmentSnowflakeBigQuerySlack+1 more | SegmentBrazeSnowflakeBigQuery+3 more |
| Description | Mixpanel is a product analytics tool that helps you analyze how users interact with your product. With self-serve insights, event-based tracking, and powerful cohort analysis, Mixpanel powers product teams at companies like Yelp, Netflix, and BMW. | Amplitude is the product analytics platform that helps 3,000+ companies — including Peloton, Square, and Shopify — understand user behaviour at scale. With funnels, retention, and session replay, Amplitude builds intuition about product engagement. |