⚖️Side-by-Side Comparison

Columns AI vs Looker: Which is Better in 2026?

We've compared 2 tools across pricing, features, ratings, and reviews to help you make an informed decision. No paid placements — just facts.

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Feature
Columns AI logo
Columns AI

Analytics & BI

Looker logo
Looker

Analytics & BI

RatingNo reviews yetNo reviews yet
Pricing
  • Free:$0
  • Premium:$75/yr
  • Lifetime (AppSumo):$99/one-time

as of Sep 12, 2026

Custom

as of Sep 22, 2026

Pricing ModelFreemiumFree Trial
Free Plan
Free TrialYes
API Available
VerifiedVerified
Founded20212012
HQKirkland, Washington, USASanta Cruz, CA
Team SizeSmall Business501-1000
Platforms—
Web
Top Integrations
Google SheetsCSVSQL databasesPostgreSQL+8 more
BigQueryGoogle Cloud IAMGeminiGoogle Cloud
Key Features
  • AI data storytelling
  • Data connections
  • Real-time collaboration
  • Scheduled data updates
  • Predictive analytics
  • +3 more
  • Conversational Analytics
  • Universal Semantic Layer (LookML)
  • Embedded Analytics
  • Looker on Google Cloud
  • AI-driven Self-Service BI
  • +1 more
Description

Columns AI is a data storytelling platform that connects to your data sources, then uses AI to transform raw datasets into interactive charts, narratives, and shareable live apps with auto-generated titles, summaries, and recommendations. It's built for analysts, consultants, marketers, founders, and small-business teams who need presentation-ready insights fast rather than deep BI modeling. Unlike heavyweight tools like Tableau or Looker, it emphasizes guided, end-to-end storytelling and easy sharing over granular dashboard control.

Looker is a unified business intelligence platform that helps everyone in your organization make smarter decisions with data. With LookML modeling, embedded analytics, and integrations across the Google Cloud, Looker scales from startups to Fortune 500.