Exolyt
TikTok analytics and social intelligence platform for tracking trends, accounts, and sentiment.
Data verified Sep 9, 2026
Score
- Price
- $400/mo
- Try it free
- Free plan
- Best for
- Marketing & Social Media Teams
About Exolyt
Exolyt is a TikTok-focused social intelligence platform that combines account analytics, hashtag deep-dives, AI-powered social listening, and sentiment analysis of user-generated content. It's built for marketing teams, agencies, and brands who want to research the TikTok landscape, benchmark competitors, and discover and evaluate influencers. Its main differentiator is exclusive, large-scale focus on organic TikTok data rather than being a general multi-platform tool.
Commonly Cited Strengths & Limitations
Strengths
- Precise data collection and accurate TikTok analytics
- Intuitive, clean dashboards and clear data visualization
- Robust hashtag analytics and trend mapping
- Largest TikTok database / broad organic coverage
Limitations
- TikTok-only focus with no cross-channel or multi-platform analytics
- No API offered
- Not built for paid media management
- Enterprise-level pricing can be steep for smaller organizations
- Some metrics are estimates rather than exact figures due to TikTok data access limits
- No Instagram Reels data (requested by users)
Common Use Cases
- Conducting TikTok market research
- Monitoring an account's or competitor's TikTok presence
- Understanding consumer opinion through social listening
- Analyzing competitors and benchmarking industry standards
- Finding influencers and tracking campaigns
- Getting content inspiration from trends
Details
- Pricing Model
- Freemium
- Starting Price
- $400/mo
- Founded
- 2020
- Team Size
- Small Business, Enterprise
- Headquarters
- Helsinki, Finland
- Category
- Social Media
Who is Exolyt for?
Marketing & Social Media Teams
Track their own and competitors' TikTok account performance and simplify holistic reporting.
Market Researchers
Analyze the TikTok landscape to uncover audience opinions, emerging trends, and market positioning.
Influencer Marketers
Discover niche influencers by country, vet them before collaboration, and monitor campaign results.
Frequently Asked Questions
Is Exolyt free?
Exolyt offers a free plan, with paid plans starting at $400/mo.
Does Exolyt offer a free trial?
Yes, Exolyt offers a free trial.
Does Exolyt have an API?
Exolyt does not currently offer a public API.
Is Exolyt cloud-based or self-hosted?
Exolyt is offered as a cloud-based (SaaS) deployment.
What are the downsides of Exolyt?
TikTok-only focus with no cross-channel or multi-platform analytics Also, No API offered
Who is Exolyt best for?
Exolyt is best suited for Marketing & Social Media Teams, Market Researchers, Influencer Marketers.
What can I use Exolyt for?
Common uses for Exolyt include conducting tiktok market research, monitoring an account's or competitor's tiktok presence, understanding consumer opinion through social listening, analyzing competitors and benchmarking industry standards.
How does Exolyt compare to JotURL?
Exolyt and JotURL are both used for social media -- specifically analytics & bi tools. See the full side-by-side comparison for pricing and feature differences.
Key Features
- 360 Account OverviewProvides a holistic view of social performance for any TikTok account.
- Hashtag AnalysisDeep-dives into hashtag impact, their videos, and related trends.
- Social ListeningSurfaces insights beyond performance metrics using AI analysis of user-generated content.
- Sentiment AnalysisAnalyzes the reactions and feelings of an audience toward brands and topics.
- Competitor AnalysisBenchmarks against other market players and explores audience interactions to find differentiation opportunities.
- Influencer Discovery & Campaign TrackingFinds niche influencers by country, evaluates them before collaboration, and monitors campaign performance.
- Share of VoiceCompares brand and topic mentions side by side to measure share of voice.
- AI SummaryGenerates an AI summary of what people are saying in TikTok content.
- Audience DemographicsShows audience breakdown, including geographic distribution on a world map.
Technical Details
- Deployment
- Cloud
- Target Market
- B2B
- Free Trial
- Yes
- Free Plan
- Available
Support
Official Pricing
Exolyt's published plans · verified Sep 9, 2026
Freemium
Contact Sales
- Basic analytics
- Trend tracking
- Limited competitor insights
Essentials
$400/mo
Advanced
$950/mo
Enterprise
Contact Sales
- Custom solutions
Pricing shown above is sourced from Exolyt's own published plans as of Sep 9, 2026 and can change at any time -- confirm current pricing on Exolyt's own site before purchasing.
Full Exolyt pricing breakdown, free plan and cheaper alternatives →
Real Pricing from Verified Users
See what people actually pay for Exolyt
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